Our Services
Our Services
Podcast Production and Marketing
Globally, podcasts have become extremely popular with listeners reaching close to 500 million. When podcasts were first envisioned back in 2004, it was hoped to be a medium that could disrupt the traditional top-down ways by which information and knowledge were created and shared. Podcasts allow many different voices the opportunity to be heard, by people from all corners of the globe.
In health and social fields, podcasts are an engaging way to share information, perspectives, and the latest developments with the public and professionals alike. Podcasts have also been used as an effective educational tool to build learners’ practical skills. In domains where discussion and discourse are siloed, podcasts can be a space for new voices to emerge and could bring unique perspectives on topics.
If you are considering launching your podcast, our team can assist you with:
- Identifying guests
- Developing the series and episode structure
- Preparing questions
- Writing scripts
- Audio editing
- Social media marketing to promote the podcast
- Training workshops on how to create a podcast
Learn more about some of our podcast projects:
Read more about our podcast projects:
- Podcasts as a tool to disrupt knowledge hierarchies and silos to decolonise global health, Coming soon!
Training and Instructional Design
Adult training and learning no longer suffices with didactic methods delivered only in a dusty classroom. With the explosion of creative communication mediums, a range of new possibilities have opened up to deliver training that can enable self-directed, social, and experiential learning. Videos, social media, and creative mobile phone-compatible instructional materials can all be leveraged to deliver training in a way that will share new knowledge, enhance memory retention, and promote behavior change among learners.
Learning packages for low-and middle-income country settings require thoughtful consideration of the contextual factors and an investment to make these materials culturally representative. With the vast uptake of mobile phones and platforms, like WhatsApp, it has become possible to deliver training materials more accessibly and inclusively.
If you would like to design training materials, our team can support you with:
- Defining learning outcomes & a theory of change
- Identifying key learning messages
- Writing character-based video scripts
- Designing and producing (shareable via WhatsApp), with translation into different languages
- Designing and producing print materials such as posters or instructional guides
- Designing facilitator’s guides
Learn more about some of our training and instructional design projects:
Read more about our training and instructional design projects:
Innovation Capacity Building
The past 50 years saw scientists achieve the most remarkable advances that have delivered many new technologies. Unfortunately, these technologies have not been able to address the complex challenges experienced by people and systems. The innovation now required more than ever, is innovation at the intersections of people and the planet, communities and organizations, and relationships and power.
This kind of innovation depends on the participation of everyone. No longer can it be the responsibility of experts. Whether frontline workers or community members, democratized innovation recognizes the potential of all to contribute. Sharing the skills, processes and tools of innovation can encourage agency within people working in established systems to participate in finding culturally and context-specific solutions to local challenges.
If you would like to create a solution of your own or enhance the innovation capacity of people in your organization, our team can assist with:
- Developing an innovation strategy or roadmap
- Designing a tailored innovation program for your organization
- Training workshops and interactive training materials
- Qualitative research to scope an innovation or assess an existing innovation
Learn more about our innovation capacity building projects
Read more about our innovation capacity building projects
- van Niekerk, L., el al. (2023). ‘From idea to systems solution: enhancing access to primary care in Malawi’, BMC Health Services Research.
- van Niekerk, L., et al. (2022). ‘Building the social innovation for health ecosystem in Latin America: experiences and learning from SIHI-LAC,’ BMJ Innovations.
- van Niekerk, L. (2020). ‘Universities as catalysts of social innovation in health systems in low-and middle-income countries: a multi-country case study,’ Infectious Diseases of Poverty.
Healthcare Marketing
We all are used to seeing stunningly designed marketing adverts for Nike shoes and iPhones. However, when it comes to health, we place great emphasis on sharing technically correct messages but neglect to give due consideration to the visual appeal of work. Let’s put the time-tested principles of marketing to use for health worker education, health promotion, and the uptake of research into policy.
Marketing boasts many different tools and strategies that can be leveraged to support you in achieving your project’s goal. A short film can concisely share the main findings of your research study in a people-centered way; a beautifully designed print booklet can highlight your project’s achievements in an enticing way to funders; and an engaging social media campaign can reach new audiences and include the public in solution-creation. Investing in creating a marketing product for your work will tell a compelling story capable of resonating with the values and aspiration of your audience.
If require a branding or communication materials, our team can assist you with:
- Brand development
- Print (flyers, posters, booklets)
- Digital (websites, social media marketing)
- Micro-documentaries films
- Animation or motion graphic films
- Crowdsourcing campaigns